Music promotion services

Music promotion services vary depending on the platform on which they choose to promote themselves. If you choose social networks, they themselves have an advertising service. There are also other media such as radio, advertising services from the same music streaming platforms such as: Spotify, Deezer, Apple music.

On the other hand we have people or companies that are dedicated to promoting music. They usually offer to post the video or songs to accounts with a large following. These services are mostly paid for.

contact me to promote your music on instagram

How to promote your music on social media 

 

Currently there are large online platforms that allow you to promote your music videos or songs. Whether they are originals or simply covers of other songs. Normally these same platforms have a service provided by themselves that helps you promote yourself by paying them and reaching as many people as possible according to your capital.

Platforms such as instagram, facebook, youtube and tiktok have the aforementioned service. But there are also companies or people dedicated exclusively to promoting music and music videos of other artists. These companies or people dedicated to this type of services have profiles within these platforms (instagram, facebook, youtube or tiktok) with many followers and influence within the music sector of each platform. By this I mean that if an account with many followers of these companies or people publishes an original music video or a cover of another song and it goes viral, other accounts with many followers will also publish the same video when they see that this video was viralized by another account.

So if you are an artist and you are looking to promote your music, you have 3 options when thinking about promoting it on social networks. 

  • pay the same platform (instagram, facebook, youtube or tiktok) so that your videos or songs reach as many people as possible.
  • pay marketing companies or people dedicated to publishing original songs or covers on the aforementioned platforms.
  • Make your own videos or songs go viral in an organic way and so the big accounts dedicated to publishing content about music will publish you for free.

contact me to promote your music on instagram

How to promote music videos without paying

Promoting music for free on social networks is not an easy job, the first thing to do is identify which platform is best for you. If in your case it is Instagram, Facebook, YouTube or tiktok and you have a good amount of likes or reproductions in your publications, one of the tips that you have to put into practice is an advertising exchange with an account that has more followers or more interactions in their publications than you or in the worst case that is equal to you.

If the case is that you have few followers or interactions, I recommend these tips so that little by little you have more visibility on social networks.

  • Do your best so that your videos or songs are of songs that are trending on other pages and that you have seen that other accounts have published and viralized. 
  • do not make videos of complete songs, only record the best parts of the songs, see other accounts and see which parts of the songs are the ones that can be viralized more easily, usually they are short videos of 15 or 30 seconds. 
  • use hashtags and change them frequently.  
  • always make the videos in places with good light.  
  • make your videos look as spontaneous as possible. Make videos singing in the car, singing to a friend, singing in the park.
  • Post frequently, at least once a week.

contact me to promote your music on instagram 

How to promote your music videos on Instagram

Instagram is one of the social networks with the most users. Its millions of users make it possible for you to reach hundreds of thousands of people. This advantage has been taken advantage of by all. singers have been favored with the arrival of social networks since singers who previously had little recognition have become famous.

All musicians who use Instagram always seek to have greater visibility and be constantly growing on this social network so that their music reaches more people.

This social network has an advertising mechanism called instagram ads that allows any user with a company profile or content creator to pay the same instagram to reach the sector they are looking for. segmenting your audience as much as possible and reaching people who really want to see your content.

Companies that promote music on Instagram

There are companies that are dedicated to promoting songs and videos of other artists. the thousands of followers of these accounts consume music content. This helps the musician looking to promote his songs and videos to reach an audience that is genuinely interested in music.

Advantages of hiring a company to promote music on Instagram

  • Instagram accounts of companies that promote music already have segmented followers, as their followers consume musical content.
  • Other music accounts will post your video too without having spoken to them. This is because the content between all the accounts that promote music is often copied by other accounts.
  • It is cheaper, this is because the accounts usually have audiences from different countries and advertising by paying Instagram for different countries would be much more expensive.

Disadvantages of hiring a company to promote music on Instagram.

The only disadvantage is that the desired number of people is not reached. This can happen when the company that gives you the service has false followers or the video being promoted is the type of content that the followers of that account do not want to see. Well, to have good reproductions, you have to meet certain characteristics in the videos.

Tips for music videos on Instagram to reach more people

  • make videos about songs that go viral with ease. To know this just look at other videos and see which songs have the most views. 
  • make sure you have good lighting and have a good camera to record the video.
  • Sing fragments of the song of your choice, don’t sing the whole song, just sing the best part of the song.
  • make the videos look spontaneous, record you singing in the car, singing to a friend, tasting in the park, singing in the room. 
  •  Post frequently, at least once a week.

contact me to promote your music on instagram

How to promote music on YouTube

Youtube is the largest video platform, all artists post their music videos on this platform. Youtube is an ideal platform to promote music videos since you have the facility to reach thousands of people for free or paid.
Youtube like all social platforms has its own advertising system. You can reach as many people as you have available capital and it gives you the facility to segment the users you want to reach. Another way to promote is that you contact other channels focused on the music sector and make a deal with them for some publicity to your videos. It can be paying them directly, an advertising exchange or simply if other pages like your content they will have no problem mentioning you for free

Benefits of promoting music videos on YouTube.

  • You can post your video for free.
  • Youtube is the largest video platform so you can reach hundreds of thousands of people.
  • Puede pagar publicidad a YouTube o empresas que promocionan música en YouTube o simplemente obtenerla gratis.

contact me to promote your music on instagram

How to promote music on tiktok

Tiktok is the fastest growing social network and the one most used by young people. With millions of users using it, not promoting your music on tiktok would be a mistake. Like the rest of the platforms it has a paid advertising service, on the other hand there are companies that are dedicated to promoting other singers for free or paid.

Recommendations for your music videos to have more views on tiktok

  • Record your videos in places with good light.
  • Make your videos look spontaneous, record you singing in the car, in the bathroom.
  • Use some # related to video.
  • regularly post music videos.
  • Record the videos with a good phone so that the video quality is the best it can be.

contact me to promote your music on instagram

how to promote music on facebook

Facebook is the social network with the most active users, so if you are a singer and you haven’t done it, you have to do it immediately. Normally, artists do not have personal accounts within this platform, but rather have a fanpage where users follow the account without necessarily being friends. Facebook like the rest of the social networks have an advertising system in which the singers can segment the public and reach as many people as possible according to the capital of each artist. on the other hand, there are the marketing companies that are responsible for publishing artists for free or paid.

contact me to promote your music on instagram